Personality types for reach success in life and business
September 20, 2022 October 14, 2022
When selling your products and services, you must come across the question that everyone asks. What is the key technique which is effective and maximises your sales target? What is the secret to a successful sale? I completely understand as a business owner myself; I often asked this question until I found the answer. Understanding Personality Types and needs.
Like many people, we intend to concentrate on more to sell rather than who we sell to.. But why is focusing on customers’ needs so important? Why is it necessary to take time to study and observe them?
“If you want to be successful in your sales career, you need to learn How to Sell to Different Personality Types.” -Rhys Metler
Understanding your customers is an essential skill for sales. The reason is with the wrong approach (using wrong sales pitch) can cost you your sales. Losing sales is losing money. If you can identify their personality type, you will be able to adjust your sales approach and strategy. This understanding will result in a successful sale to anyone you take time to understand. And if you master this technique you may with practice identify their personality style in minutes.
Find Your Personality Types Cheat Sheet Download Belowat the end of this post!
I found the assertive the easiest to deal with as they are direct.
One of my hobbies is glass painting and I regularly participate in Christmas markets. I have to say it is a perfect place to come across and absorb different personalities.
One time a lady approached my stall. As soon as she knew that she had my attention she told me “I am looking for a candle holder as a present for my friend”. From her directness, I knew that she wants concrete information, fast so she can decide and be able to move on.
I grabbed one of my works and gave it to her. While she had the opportunity to examine this piece of art, I told her all the relevant information and explained its uniqueness. And that was it. The candle holder was sold.
So, when you are dealing with assertive, be prepared and professional, straight to the point, and provide a physical example so they can see how the product will fulfil their needs.
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